Colombian heartthrob Maluma quietly released his new single "Qué Chimba" on Friday. The title of the dance track refers to slang commonly used in his country. It also marks Maluma's first time dabbling in guaracha music.
Maluma made news last year when he teamed up with his compatriot, reggaetonero J Balvin, for the collaborative single "Qué Pena." The two, who were often pitted against each other by the media, came together for the swagger-filled single. With "Qué Chimba," Maluma is working with another fellow Colombian, DJ Victor Cárdenas, who is becoming a big name in the guaracha music scene. He recently produced Jennifer Lopez's cover of "Baila Conmigo."
In Colombia "Qué Chimba" is slang that can translate to "How awesome" in English. Cárdenas supplies Maluma with a chorus drop that includes hypnotic horns and Latin beats. Like classic guaracha, Maluma paints a picturesque scene of exploring the countryside by horseback. He catches up with the times by adding that a bluncito, or "blunt," will make the view all the more beautiful. Cárdenas and Maluma proudly celebrate their country and bring listeners along for the ride with this alluring club banger.
"Qué Chimba" is now available on iTunes and Apple Music. Maluma also delved into EDM earlier this year when he collaborated with DJ Steve Aoki on the devilish "Maldad." He recently postponed his European tour in response to the social distancing and self-quarantining encouraged during this time of the Coronavirus (or COVID-19) epidemic.
UPDATE: Maluma takes Medellín to the streets of Prague & Munich in the music video below.
Photo composite courtesy of Sony Music Latin